Here’s another Bing-related trend which Microsoft should add to the positive performance of Bing in just two weeks. According to Efficient Frontier’s latest analysis, Bing’s share of paid clicks increased to 13% from 8% prior to its launch two weeks ago.

This adds to several positive indicators we’ve reported the past two weeks such as Bing getting the number two spot in search market share even just for a day, as well as comScore’s data on Bing’s search penetration in the U.S. market. Never mind if Bing’s Xrank search trending has beaten Google Trends or not. The more important thing to look is the fact that Bing is showing some positive performance in the search industry.

But then  gain all these are preliminary data which can be useless once the search statistics for this month comes out.

Will Bing sustain this positive indicators? Or are these all products of user curiosity over Bing’s capability and functionality? Will Microsoft’s marketing and advertising campaign for Bing reap a sustainable condition for Bing as one of the major players in the search industry?

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Bing Gains Major Paid Search Share in Two Weeks