On a 540-square-foot jumbotron in Times Square an ad by Consumer Watchdog, a nonprofit consumer advocacy organization, is playing 36 times a day. The subject of this giant advertisement? Google’s invasion of the public’s privacy. The video portrays Google’s CEO Eric Schmidt as the creepy driver of an ice cream trunk, branded with the Google [...]
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CEO Eric Schmidt Creepily Portrayed in Consumer Watchdog’s New Anti-Google Ad
Yahoo Search blog announced today that it is introducing a new Search Assist that is enhanced with the ability to provide users with geographically-closer suggestions as you are typing. This new feature is suppose to help searchers save a little time while typing their query because Search Assist will take into account the location you [...]
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Yahoo Search Gives Users Geographically Relevant Suggestions
Google has announced that they are now going to be indexing SVG documents and files. SVG (Scalable Vector Graphics) is an XML-based graphics format specifically for vector graphic, both dynamic and static and graphics can be made and edited in any text editor since they are XML files. You can, however, block your SVG files [...]
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Under the right circumstances, search engines can turn the names of a person’s city and state into ugly words; users looking for local info may have to type them over and over until they wish the founders had stuck to just two or three letters. N…
Two years ago, Google launched Google Chrome – a browser based around the open-source program Chromium. Today, the latest version of the browser was released making it the sixth version to date. Google reports that today Chrome is now three times faster than when it was released in 2008 when it comes to JavaScript performance. [...]
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After almost a decade of being in a search partnership, Google and AOL have announced this morning that they have come to a five-year contract renewal and expansion agreement. With this partnership, Google will continue to power AOL’s searches in addition to providing mobile search. Also, YouTube has agreed to to bring AOL videos to [...]
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Google and AOL Renew and Expand Long-Time Search Partnership
Remember back in 2001, during the good old days (of the internet) when you could actually use Google Adwords as a means to drive quality traffic to your website, at an extremely low investment to the advertiser? Back when niche keywords cost .05 – .20 per click and if you really wanted to open up [...]
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A couple of weeks ago I took a look at some examples of how brands collect and leverage Tweeted feedback – which has a positive effect: This creates favorable social media context around the brand (and thus makes it “friendlier”); This engages users to promote the company social media profiles (by adding them to friends, [...]
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Search Marketing isn’t all that different than traditional marketing. And, just like the physical market, you have a plethora of vehicles from which to choose. Optimizing your efforts can get a little confusing, so look to the traditional Marketing Mix to help a bit. P Number 1: Product The end-result. In the Internet world, we’ll call [...]
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Google is in the beta testing stages of what they are calling “sponsored map icons” which will appear on Google Maps. These icons will show specific brand icons on the maps instead of just the generic ones and as of right now this new feature is starting with HSBC, Target, Bank of America, and Public [...]
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Back in April Digg CEO Jay Adelson announced he was stepping down and leaving the company. Today, Tech Crunch confirmed that they have hired Matt Williams, long time Amazon executive, has his replacement. Williams has worn many hats at his over a decade working for Amazon, including: GM of the Web-store, Director of Tech Alliances, [...]
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Gowalla has launched a new feature called "highlights" which it describes as "little rewards you can give to places that are important to your life". MG Siegler talks about the potential significance of such a feature.
"Where …
I love to cook and I love to eat. Whether it’s on the grill or in the kitchen, I love to make and eat good food. One thing I know about cooking is that every ingredient used properly together makes the dish a masterpiece. The world of online marketing and, by extension, search marketing is [...]
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When I was a youngin’ we didn’t have them new fangled thangs like Remarketing or Auto-bidding. No, if we wanted something, we had to work for it! There was no such thing as day parting to change bidding. You had to wake up at 5am to turn on your B2B accounts to catch the morning [...]
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How’s that for an advice coming from a guy who eats, sleeps and breathes Search Engine Optimization? If the truth be told, I should be aiming to convince people that SEO is the holy grail of internet success rather than repelling them. Just to make it clear, I am in full senses and not in [...]
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How Getting Overly Obsessed with Search Engine Optimization Can Kill Your Online Business
